Seeing the environment differently

ESAS (Environmental Science at Southampton University) are a University department full of sector leading expertise and specialist equipment, and were looking to make a commercial offering to the industry. Their unique setup gave them a fantastic springboard, but they needed a brand and website to effectively communicate their offer to industry.

The Challenge

To create a standout brand and website for an organisation who are driven by a search for knowledge, not funds. Their commercial interests are secondary to their intelectual interests. This gave ESAS a unique identity as thought leaders who can afford to ask the questions others don’t.

The Solution

The ESAS logo features a fingerprint brandmark that integrates both natural and tech elements. Elements such as a leaf and tree rings weave together alongside the technological features such as sonar. There’s also a nod to ESAS’ pioneering nature with the leaf veins positioned to signify forward movement. The full name is featured in the primary logo to ensure people know and understand who ESAS are.

Services Provided

Branding
Website design
3D Rendering & Visualisations
Animation

The Result

The ESAS brand and refreshed WordPress website has successfully launched to companies in the UK, and is helping to bring in funding to the department to support their academic and intelectual ambitions.

The Result

The ESAS brand and refreshed WordPress website has successfully launched to companies in the UK, and is helping to bring in funding to the department to support their academic and intelectual ambitions.

Our journey started with brand discovery and development and continued through to website creation and delivery. Zap have been simply superb throughout. Communication is excellent, the project was delivered in a timely fashion, but most importantly the brand and website are impactful and capture the essence of our commercial offering. If you are reading this, don’t hesitate – work with them!

Professor Julian Leyland
Director, Environmental Sensing @ Southampton